WorkSafe Victoria recently launched an advertising campaign to highlight to Victorians the changing nature of what it means to be ‘safe and healthy’ and work.

The campaign shows people of different industries discussing workplace health and safety, which WorkSafe Chief Executive Clare Amies said would reinforce the importance of physical and mental health, safety and wellbeing in the workplace.

The campaign is based on extensive research, showcasing community ideas about workplace health and safety, which she said was broadening as the workforce evolved.

Amies said the workforce is aging, the industry mix is changing, people are working more flexibly and in different types of jobs and workplace health and safety needs to take this into account, preventing mental injury as well as physical injury.

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